THE PRE-ELECTION BOOM!
Only in Bulgaria can you buy someone’s vote for two kebapcheta (a type of Bulgarian sausage). So, we tried to “buy it back” with something considerably tastier – a gourmet burger. To do so we created the Pre-Election Boom! – a special burger we gave away for free in the areas with the most instances of election fraud under one condition – vote freely.
We documented the whole thing in the video above. Then, instead of making our own visuals, we decided to use someone else’s – those of the political parties. We changed them slightly and distributed them in Boom! Burger restaurants.
Did we solve the problem with election fraud in Bulgaria? Not really.
But a vote now costs at least as much as a gourmet burger. Which is a good start.